Affected by low demand for downstream applications, GPU prices have been falling since December last year, and recently media Tom's hardware reported that GPU prices fell by another 15% in May from a year earlier.
Last year, driven by games and mining, GPU prices rose rapidly, with prices for graphics card products from both Nvidia and AMD doubling or tripling the market guide price. With weak demand for downstream applications, most graphics cards are sold at or below market guidance prices. Global market research firm TrendForce Tiburon Consulting survey shows that the consumer electronics market in the first half of 2022 by the House economic effect weakening, the epidemic and international tensions, high inflation and other impacts, plus into the traditional off-season, related applications such as PCs, notebooks, TVs, smartphones demand significantly cooled down, downstream customers have been revised down this year's shipment target. Take the notebook market as an example, the first quarter of this year, notebook shipments of 54.6 million units, down 6.2% year-on-year, down 15.4% from the previous quarter. In addition to the impact of downstream applications, as Nvidia, AMD and Intel launch new products one after another in the second half of this year, the existing GPU prices may fall further.
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