On July 19th, Intel announced a cooperation agreement with Asus, which will obtain a non-exclusive license for the Intel NUC system product line to manufacture, sell 10th to 13th generation NUC products, and develop future designs. ASUS will establish a new business unit called NUC BU, specifically responsible for matters related to the NUC product line.
It is not difficult for us to achieve: 1. Intel has reached a cooperation with Asus, which will take over the after-sales work of the existing 10th to 13th generation Core processors and launch new products under the name of Asus NUC. 2. This collaboration is a non exclusive license, which means that Intel's NUC license may have other manufacturers collaborating, and the next partner has not been determined yet.
Intel has revealed that the reason why ASUS was selected is because they have professional technology and a good record in the MINI PC field. In fact, there are also some domestic manufacturers who deeply cultivate technology and reputation, such as Chuangyingxin.
Chuangyingxin was founded in 2013. After more than a decade of development, Chuangyingxin's Nuc products have sold well in Europe and America, and have been highly praised on the Amazon e-commerce platform. Multiple products have been selling well overseas for 5 years. In 2020, NUC shipped over 400K, and on cross-border e-commerce platforms, Chuangyingxin's products once held the top three sales in the Mini PC category, achieving good results in the foreign consumption field.
Chuangyingxin was one of the first companies in the industry to launch MINI PC. In 2015, the first Mini PC, PC stick, was launched and was named a national high-tech enterprise in the same year. Over the course of more than 10 years of development, we have obtained high-tech and new enterprise certification, quality management system certification, China Quality Certification Center certification, HDMI certification authorization, and other certifications, continuously improving our professionalism and quality.
INTEL and ASUS have reached cooperation in the NUC field, and consumers and businesses can pay more attention to excellent NUC manufacturers in China. As a Chinese manufacturer, Chuangyingxin is also worth paying attention to on the NUC track, especially in the MINI PC field.
For consumers, they can still purchase NUC branded products with confidence in the future, and existing NUC users do not have to worry about after-sales issues, which is good news. Although Intel no longer invests in NUC, the mini computer market will not be greatly affected, after all, there are already many independent research and development companies in China, and manufacturers of independent production are rapidly rising. Chuangyingxin, Asus, Xiaomi, and others are all starting to exert themselves on this track, let's wait and see how it changes.
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